Marketing to a national & international markets

Design for corporate marketing

Pareti provides a better solution to portable walls and structures. Our competitors were over 40 year-old companies, located in Europe and dominating the market. Pareti’s products are much simpler, sustainable and better for the environment, and cost less. Consequently we easily took sales from competitors. We’re located in the USA, and have shorter lead times. Now in our 11th year, we have worked with many notable museums, Fortune 500 companies, colleges and universities, and export our products.

Pareti’s sales are 100% marketing driven, with zero outbound sales. We do receive referrals and repeat orders, but otherwise rely entirely on marketing via SEO and PPC. 

Pareti’s marketing materials are emailed to prospects, or prospects may download them via our site courtesy of a data paywall.

Pareti serves various unrelated markets, such as museums, shoothouses for military training, trade show exhibitions, furniture chains, to name a few. Catalogs are designed to appeal to those markets – highly masculine vs cultured, for example.

Photos of products at lower right: Rolling Walls on Casters, exhibited at the Institute of Peace in Washington, D.C., and curved walls which area also our unique products.

3D Renderings, CAD

The image at left is from a catalog for furniture store chains which use our walls for display areas.

Pareti often utilizes 3D renderings and CAD drawings to help prospects visualize which configuration of our products will work best for their application. With the use of Sora and other video AI programs, we can convert stills into videos whcih are even more helpful to customers.

YouTube and Marketing Videos

Paret releases videos as often as possible, and often advertises with video ads.

For marketing purposes, our prospects need to see ample photos and videos to be sure our products align with their vision before making a buying decision.

Seasonal sales reach customers through email blasts, social media ads, and youtube videos.

We also do promotional videos showcasing various case histories, so customers have a better idea about our products’ capabilities.

We create as many tools as possible to provide prospects with the information they need to make a decision.